• A system of au pairs or ‘Nannies for Grannies’ already common in Italy and the US.
• Care can cost as little as £430 a week for half day flexible care, compared to over £30,000 a year on average for a care home.
• Spending on social care in England has fallen by £770 million since 2010, meaning that 900,000 people in need of care do not receive any formal support (ONS / Age UK).
Like Minders Elderly Care & Companionship, the brainchild of the directors behind one of the UK’s most successful childcare agencies, is now offering ‘nannies for grannies’ to help fill the gap in the market for elderly care across the UK. With childcare far more accessible compared to elderly care, the service aims to offer the same access and flexibility to elderly care that many parents in the UK enjoy for their children.
It comes at a time when Government cuts have all but halted free care for low or non-medial elderly people, and therefore offers a low-cost solution for elderly people who require companionship and help around the home. The number of people aged 65+ is projected to rise by over 40 per cent in the next 17 years to over 16 million (ONS 2015) and over a third of these people live alone.
Commenting on the launch Director Georgie Jones said:
“We believe that there is no black and white solution to elderly care and there seems to be this void between elderly people who are self- sufficient, to those needing full time medical care. Those who just need help around the home or simply companionship, tend to be the ones who are neglected.
“Our nannies for grannies service aims to bridge the huge void for non-medical care in the UK. Our services are aimed at people who need a little extra help, whether that is personal care, help around the house or garden or just someone to chat to or have a cup of tea with. Through our research we found that one of the biggest problems elderly people face in our society is loneliness. We hope that by putting people in touch with local companions we hope they can build up friendships and local contacts.”